News

SNCR Fellows Featured in Social Media Marketing GPS Ebook

05/24/2010 - This newly released book features interviews with several SNCR Senior Fellows and Advisory Board Members. It is ideal for 24/7 marketing professionals who don't have time to read a hundred page Twitter tome, but must understand social media marketing to perform their jobs and want their resource insight to be "bite-size & actionable."

SNCR Fellow John Havens of Porter Novelli to Showcase AR Game at SXSW as Part of SNCR Project

03/08/2010 - To showcase the potential of Augmented Reality SNCR Fellow John Havens of Porter Novelli in conjunction with Metaio, an AR pioneer and developer of visual interactive solutions, have created ScavengAR, an interactive mobile experience that leverages augmented reality technology. ScavengAR is being unveiled at SXSW.

Twitter Is Fastest Growing Social Media Channel Among Fortune 500 According to New Study

02/23/2010 - he Fortune 500’s use of blogs, online video, and podcasts continues to increase, but Twitter was the social media channel of choice in 2009. This was among the key findings of the study, “The Fortune 500 and Social Media: A Longitudinal Study of Blogging and Twitter Usage by America’s Largest Companies,” conducted by Dr. Nora Ganim Barnes, Ph.D., Senior Fellow and Research Chair of the Society for New Communications Research

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Media Coverage

Society for New Communications Research Announces 2010 Fellows

04/15/2010 - The SNCR Fellows collaborate on research initiatives, educational offerings, and the establishment of standards and best practices focused on the advanced study of emerging trends and developments in media and communications, and their effect on business, professional communications, media, culture and society.

Social Media Research: Blogs And Twitter Use Trends Inside US Corporations

03/12/2010 - very year, Nora Ganim Barnes and Eric Mattson take Fortune 500 companies as a testing ground to analyze the use of blogs and Twitter inside the corporate world.

Middleberg/SNCR Survey: Nearly One-Third Of Journalists Still *Not* Using Social Media

02/25/2010 - The Society For New Communications Research (SNCR) has published the 2nd Annual Middleberg/SNCR Survey of Media in the Wired World. It shows a large increase in the use of social media by journalists.

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